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Dale Vince’s Manifesto: New edition for 2024

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27 Feb 2024

Our founder, Dale Vince, published the first edition of his book Manifesto in 2020. It’s been a huge success – it’s a Sunday Times bestseller – and a new revised and updated edition is being released on 7 March 2024, with a new chapter on his shift from Just Stop Oil to Just Stopping The Tories.

It tells Dale’s story, from his early days in Great Yarmouth and living on the road for a decade, to founding Ecotricity and creating a greener Britain.

More than that, though, it’s a manifesto for anyone who wants to change the world. Dale explains how focusing on energy, transport and food can solve the climate crisis and change the way we live for the better, from someone with real life experience of disrupting the energy industry.

Chris Packham, naturalist and broadcaster, describes it as: "Revealing, inspiring and funny. This book is a joy to romp through, which is good, because its final chapter is the important truth we all need to hear and understand if we are to survive this mess we've made."

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What’s new for 2024?

The new edition is revised throughout and has a new chapter from Dale that brings it up to date, with photos from Dale’s life too.

He explains why he decided to shift support from Just Stop Oil to Just Stopping The Tories – and why politics is the final frontier for a greener Britain.

And with a pivotal period ahead of us for Britain’s green energy future, he includes vital links to register to vote and to get your ID sorted for the most important election of our generation.

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Changing the world

Dale Vince has spent his life challenging conventional wisdom. At Ecotricity, he has built wind, sun and gasmills in our mission to end fossil fuels for good.

But that’s not all. He’s also pioneered dozens of environmental projects, including:

  • Forest Green Rovers, the world’s first carbon-neutral football club.

  • Little Green Devils, a sustainable vegan food range for UK schools.

  • Ecotalk, the green mobile SIM provider, which uses money from customers’ bills to give land back to nature, creating vital new habitats for British wildlife.

  • Electric Highway, the UK’s first motorway network of charging points for electric cars.

Pre-order your copy today.

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Climate Clock

The Climate Clock is a version of the Doomsday clock that has been running since 1947 - this tracks the risk of global man-made disaster, through man made technology (like nuclear weapons) - displaying the minutes and seconds left before midnight, when disaster strikes. The climate crisis is a small part of the calculations made.
The climate clock uses a similar approach, but, focuses only on the climate crisis - which is the biggest and most urgent existential threat we face.
"The Climate Clock is a countdown to the biggest man-made disaster we face - but also a measure by which we can track our progress - moving from fossil to renewable energy. It shows we have no time to lose - the clock is ticking…" Dale Vince, OBE.